Daily, bite-size actions for the four projects. Copy sections into OneNote/Word—tables have visible borders.
🕒 Last updated: 2025-10-04 12:12 AM EST
| Cadence | 5–15 min action | Owner | Tool | Definition of Done |
|---|---|---|---|---|
| Daily | Post 1 Q&A micro-tip (grooming, barking, crate) to site or short-form | Larry | WordPress | Published with 1 image + internal link |
| Daily | Add 1 internal link from an old post to a money page | Larry | WordPress | 1 link added; note URL in log |
| 3×/wk | Create 1 “product card” for a relevant affiliate (leash, brush) | Pat | Canva → PNG | PNG saved; alt text + UTM’d link captured |
| Weekly | Update 1 comparison table (top 3 products) | David | WP table / HTML | Table live; prices/benefits current |
| Weekly | Email list: 1 tip + 1 product spotlight | Larry | MailerLite | Sent; CTR logged |
Micro-metrics: last post pageviews, opt-ins, 1 affiliate click count. Tiny win: 1 micro-tip + 1 internal link/day.
| Cadence | 5–15 min action | Owner | Tool | Definition of Done |
|---|---|---|---|---|
| Daily | Add 1 “relief angle” bullet to the eBook/landing copy | Linda | Canva/Doc | 1 new bullet saved; version noted |
| Daily | Publish 1 short FAQ (symptom → safe swap) | Larry | WordPress | Post live with internal links |
| 3×/wk | Pin set: 1 educational + 1 product-adjacent | Pat | Content360/Canva | 2 pins scheduled with UTM links |
| Weekly | Affiliate sweep: evaluate 1 new offer; add/remove 1 link | Larry | Sheet + WP | Decision logged; link updated |
| Weekly | Email: 1 “tiny habit” sequence step (snack swap / sleep) | Larry | MailerLite | 1 new automation step live |
Micro-metrics: opt-ins/day, pin clicks, CTR to top offer. Tiny win: 1 FAQ/day or 1 automation step/week.
| Cadence | 5–15 min action | Owner | Tool | Definition of Done |
|---|---|---|---|---|
| Daily | Optimize 1 quiz question (wording or order) | Larry | HTML/JS | Change deployed; conversion noted |
| Daily | Add 1 credibility element (badge, testimonial line) | Larry | WordPress | Element visible above the fold |
| 3×/wk | Publish 1 debt tip micro-post (budget, negotiation) | Larry | WordPress | Post live; internal link to quiz |
| Weekly | Landing A/B: tweak 1 headline or CTA color | David | HTML/CSS | Variant live; annotate start time |
| Weekly | Email: 1 autoresponder step (quiz follow-up) | Larry | MailerLite | Step live; open/click tracked |
Micro-metrics: quiz starts, completions, LP CVR, leads/day. Tiny win: 1 quiz/LP tweak per day.
| Cadence | 5–15 min action | Owner | Tool | Definition of Done |
|---|---|---|---|---|
| Daily | Create 1 new background (pastel/ink style, transparent PNG) | Linda | MJ/Canva | PNG saved; filename standardized |
| Daily | Add 1 “occasion tag” (birthday, sympathy, motivation) | Larry | Catalog sheet | Tag appended; count updated |
| 3×/wk | Publish 1 demo card mockup (text overlay idea) | Pat | Canva | Mockup PNG + caption exported |
| Weekly | Bundle progress: move 5 designs into 1 themed pack | Larry | Folder/Sheet | Pack folder created; list logged |
| Weekly | Storefront step: write 1 product blurb (100–150 words) | Larry | Doc | Blurb saved; SKU noted |
Micro-metrics: backgrounds count, bundles count, published mockups/week. Tiny win: 1 new background/day + 1 tag/day.
Imported from your uploaded CSV and rendered as an HTML table with visible borders for easy copy into OneNote/Word.
| destination | task | details | Type |
|---|---|---|---|
| Today | Check handle availability for all brands (Namechk/KnowEm). | Search for @CadyvilleAM, @MyTerrierDog (or @MyTerrierDogInfo), @MenopauseReliefs, and @DebtReliefMeter across core platforms. Note any conflicts and pick fallbacks before creating accounts. | Social Media |
| Today | Generate unique passwords & set up 2FA apps. | In your password manager, create 20+ character passwords per platform. Install Google Authenticator/Authy. Keep backup codes in an offline file. | Social Media |
| Today | Create Gmail aliases list for logins. | Prepare aliases like lcady0517+MTD_fb@gmail.com, +MTD_ig, +MTD_pin, +MTD_yt (repeat for MPR/DRM). Store in your tracker. | Social Media |
| Today | Prepare brand assets (logo, cover, bio). | Export square logo (1024x—1024), cover (1920x—1080), and a 160-char bio + website URL for each brand. Save to a shared folder. | Social Media |
| Today | Set up Meta Business Suite for centralized FB/IG management. | Log in to business.facebook.com. You'll connect Pages and IG accounts later so you can schedule posts and manage inboxes from one place. | Social Media |
| This Week | Create Facebook Page for MTD. | Use the MTD Gmail alias. Page name: My Terrier Dog. Upload logo/cover; add short bio, site link, and contact email. | Social Media |
| This Week | Create Facebook Page for MPR. | Use the MPR alias. Page name: Menopause Reliefs. Upload logo/cover; add bio with disclaimer-friendly wording and site link. | Social Media |
| This Week | Create Facebook Page for DRM. | Use the DRM alias. Page name: Debt Relief Meter. Upload logo/cover; keep claims conservative and add disclosures link. | Social Media |
| This Week | Convert/Connect Instagram Professional for MTD. | Create or convert to Professional. Set handle to @MyTerrierDog (fallback @MyTerrierDogInfo). Link to the MTD Facebook Page in Accounts Center. | Social Media |
| This Week | Convert/Connect Instagram Professional for MPR. | Handle @MenopauseReliefs. Link to MPR Facebook Page. Add bio + link-in-bio URL. | Social Media |
| This Week | Convert/Connect Instagram Professional for DRM. | Handle @DebtReliefMeter. Link to DRM Facebook Page. Add clear intro + link-in-bio. | Social Media |
| This Week | Create Pinterest Business for MTD and claim site. | Use alias + business account. Create boards (Training Tips, Gear, Health). Claim website; enable rich pins if available. | Social Media |
| This Week | Create Pinterest Business for MPR and claim site. | Boards: Symptoms, Nutrition, 7-Day Reset, Mindset. Claim website; set country/timezone. | Social Media |
| This Week | Create YouTube Brand Channel for MTD. | Create a Brand Account channel named My Terrier Dog. Upload channel art, add description, and set handle @MyTerrierDog. | Social Media |
| This Week | Create YouTube Brand Channel for MPR. | Create Brand Account channel Menopause Reliefs. Upload art; set handle @MenopauseReliefs. | Social Media |
| This Week | Create YouTube Brand Channel for DRM. | Create Brand Account channel Debt Relief Meter. Upload art; set handle @DebtReliefMeter. | Social Media |
| This Week | Add David and Pat with appropriate roles. | In Meta Business (FB/IG) add people with Page access. In YouTube Studio ? Settings ? Permissions add Manager/Editor roles. Avoid password sharing. | Social Media |
| This Week | Enable 2FA on Facebook/Instagram. | Open Accounts Center ? Password and security ? Two-factor authentication. Store backup codes offline. | Social Media |
| This Week | Enable 2FA on YouTube/Google accounts. | Turn on 2-Step Verification; add app-based code method. Download backup codes to secure storage. | Social Media |
| This Week | Set link-in-bio page and add everywhere. | Create or update Linktree/Beacons page for each brand. Add to IG, Pinterest, YouTube, and Facebook Page buttons. | Social Media |
| This Week | Write and set bios (Who you help + outcome + URL). | Keep under 160 characters; include a single promise and the site/lead magnet link. | Social Media |
| This Week | Pin/Feature first intro post on each platform. | Post a short welcome explaining what followers can expect. Pin it to the top where supported. | Social Media |
| This Week | Create UTM templates for social links. | Use Campaign URL Builder. Standardize utm_source, utm_medium, utm_campaign per platform/brand. Save examples in your tracker. | Social Media |
| This Week | Install Google Tag Manager on each site. | Place GTM in and . This allows adding pixels/tags without editing the site again. | Social Media |
| This Week | Add Meta Pixel and Pinterest Tag via GTM. | Configure PageView and key events (Lead/Subscribe/Outbound click). Verify with helper extensions. | Social Media |
| This Week | Connect GA4 and verify traffic. | Ensure GA4 streams exist for each site; validate real-time hits after posting links from social. | Social Media |
| This Week | Prepare 5 content buckets per brand. | MTD: Training, Gear, Health, Tips, Stories. MPR: Nutrition, Symptoms, Mindset, Movement, Sleep. DRM: Budgeting, Credit, Debt Methods, Offers, Mindset. | Social Media |
| This Week | Design 5 Canva templates per brand for posts/pins. | Lock in fonts/colors and export as reusable templates (square, vertical pin, YT thumbnail). | Social Media |
| This Week | Draft 1 intro video per brand (YouTube short). | 30-45 seconds: who you help, the big promise, CTA to the link-in-bio/website. | Social Media |
| This Week | Create an asset tracker spreadsheet. | Columns: Platform, Handle, Email alias, Managers, 2FA, Notes. Store in shared folder. | Social Media |
| This Week | Write a short community & comment policy. | One paragraph covering tone, spam removal, and medical/financial disclaimers where relevant. | Social Media |
| Later | Create LinkedIn Page for DRM. | Set up company page; post 1 authority article and link to site resources. Add David as admin. | Social Media |
| Later | Create X (Twitter) accounts (optional). | Reserve handles for each brand and post a pinned intro. Use sparingly for announcements. | Social Media |
| Later | Set up Google Business Profile for CadyvilleAM. | If you want a public-facing service brand card, create/verify a service-area listing. | NaN |
| Later | Draft monthly content calendar (6 weeks out). | Plan 3-5 posts per week per brand; mix evergreen and promotional; schedule in Meta Suite/Pinterest/YouTube. | NaN |
| Later | Create a recovery & ownership doc. | List primary emails, recovery contacts, and how to regain access. Store offline and in shared drive. | NaN |
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